Inside The Makeen Program’s Growth Course of
Program Story
Savola Group partnered with Kashida to construct the Makeen on-line studying program, designed to extend consciousness and functionality round incapacity inclusion within the office. Utilizing inventive Studying Expertise Design (LXD) strategies that blended storytelling, character-guided navigation, interactive environments, and scenario-based challenges, Kashida delivered a extremely partaking expertise that aligned with Savola World’s strategic imaginative and prescient and supported Saudi Imaginative and prescient 2030.
Shopper Context
Savola World Basis leads a number of initiatives that empower folks with disabilities and promote inclusion within the labour market. As a part of this mandate and in alignment with Saudi Imaginative and prescient 2030, the Basis sought to develop a coaching program that raises consciousness round incapacity inclusion, builds sensible abilities for interacting successfully with colleagues with disabilities, and helps a wider cultural shift towards inclusive employment throughout Savola corporations.
Why Creativity Issues In LXD And Design
Creativity in design is commonly underestimated, handled as an ornamental “add-on.” In actuality, it’s a core talent for each Studying Expertise Designers (LXDs) and designers throughout disciplines. This was central to the event of the Makeen studying program.
For LXDs, creativity transforms studying from passive content material supply into immersive journeys that have interaction emotion, curiosity, and motivation. For designers, creativity ensures that merchandise, visuals, and interfaces are usually not solely purposeful but additionally usable, intuitive, and provoking.
Creativity acts because the bridge between studying science (cognitive load, Bloom’s taxonomy, AGES mannequin) and engagement methods (storytelling, gamification, visible design). In Makeen, this bridge linked complicated ideas about inclusion to relatable office situations, enabling learners to progress confidently and keep motivated.
The Problem: Past Content material Supply
Even sturdy programs can lose learners earlier than completion. The problem isn’t the topic itself, however relatively how the educational is designed and skilled. This was significantly essential in Makeen, the place the content material offers with delicate and impactful elements of office inclusion.
To succeed, the Kashida staff needed to keep away from a number of frequent pitfalls:
- Monotony and lack of engagement. Conventional slides or lengthy readings wouldn’t create the emotional connection wanted for a subject as essential as inclusion.
- Overwhelming or poorly structured content material. Dense info and unclear sequencing may cause cognitive overload, particularly on matters involving insurance policies, office changes, and communication rules.
- Irrelevance to learners’ context. If content material doesn’t replicate actual conditions, workers battle to see its worth, a danger when discussing office inclusion.
- Weak visible or interplay design. Outdated or cluttered design indicators low worth. Poor UI or UX, like complicated navigation or inconsistent layouts, frustrates learners and lowers belief.
- Absence of motivation drivers. When there are not any rewards, recognition, or milestones, learners see little cause to proceed. Progress feels invisible, and the course turns into a activity as a substitute of a problem.
Our Resolution: Artistic Interventions In LXD And Design
The Kashida staff used inventive LXD, storytelling, real looking situations, and intuitive visible design to make the educational energetic and immersive. The important thing interventions included the next.
1. Storytelling And Characters
The staff used storytelling and character guides, together with workers represented with totally different disabilities, to make inclusion really feel human, relatable, and emotionally partaking.

Picture by Kashida
2. Visuals, Actual Environments, And Structured Content material
Complicated matters had been damaged into visible, digestible segments. The Savola constructing served because the interactive setting, with an elevator that launched a brand new subject on every flooring, serving to learners join content material to acquainted office areas.

Picture by Kashida
3. State of affairs-Based mostly Studying
Brief, real looking situations had been positioned at first of every subject to activate prior information and immediate learners to suppose earlier than receiving the content material. These situations mirrored on a regular basis conditions at Savola, serving to learners recall what they already knew, construct curiosity, and put together for the upcoming studying factors.

Picture by Kashida
4. Modernize Visible And Interplay Design
The interface was stored clear, easy, and simple to navigate. Clickable hotspots, guided prompts, and minimal visible litter diminished cognitive load, whereas gentle ambient audio added refined realism with out distraction. This design method helped learners keep targeted and transfer confidently by means of every flooring of the Savola constructing.

Picture by Kashida
5. Encourage With Gamification
To keep up motivation all through the journey, the Kashida staff integrated gentle gamification parts. Progress indicators, refined sound cues, and small achievement moments that create a way of development with out feeling aggressive or overwhelming. These parts helped learners acknowledge how far they’d come, keep engaged by means of every flooring of content material, and really feel a way of accomplishment as they moved by means of the constructing.

Picture by Kashida
6. Accessibility By Design (WCAG 2.0 AA Compliance)
Accessibility was handled as a foundational design requirement. The Kashida staff developed the educational expertise in alignment with WCAG 2.0 AA requirements, guaranteeing compliant coloration distinction, various textual content, keyboard accessibility, and clear content material structuring. Provided that Makeen focuses on incapacity inclusion, it was important that the course itself replicate greatest practices in inclusive design, offering an equitable and absolutely accessible expertise for all learners.

Picture by Kashida
Anticipated Influence
The construction and inventive methods embedded in Makeen are designed to ship measurable enhancements in a number of areas.
1. Elevated Worker Consciousness
- Higher understanding of incapacity inclusion ideas.
- Higher familiarity with actual office lodging.
2. Stronger Sensible Abilities
- Improved confidence in interacting with colleagues with disabilities.
- Enhanced means to determine accessibility limitations and suggest options.
3. Increased Engagement And Completion Charges
- State of affairs-first design and interactive flooring are anticipated to maintain learners motivated.
- Gamification and narrative continuity assist constant participation.
4. Improved Studying Retention
- Storytelling and visible metaphors assist learners recall info lengthy after coaching.
5. Alignment With Imaginative and prescient 2030
- Promotes inclusive employment and helps nationwide DEI commitments.
The Makeen on-line program is positioned to develop into a cornerstone of Savola World’s inclusion efforts, enabling workers to translate coaching into day by day inclusive behaviors.
Creativity As The Driving Pressure
Creativity and designing for impression had been the muse that remodeled inclusion coaching into an energetic, memorable, and human-centered expertise. By combining tales, real looking situations, interactive areas, and easy gamification, this system helped workers perceive and apply inclusive behaviors, supporting Savola’s broader dedication to Imaginative and prescient 2030.
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